The Italian Prime Minister asks for help from the couple Chiara Ferragni-Fedez
The coronavirus pandemic has highlighted the figure of public and influential personalities in society, who with their messages or initiatives have promoted solidarity. Recently, the famous Italian couple, rapper Fedez and fashion influencer Chiara Ferragni, have been tasked by the government to spread messages to encourage the population on the use of face masks.
In an Instagram video widely shared on Italian and social media, Fedez explained that he and his wife received an "unexpected phone call" from Prime Minister Giuseppe Conte.
"With a simple gesture we can somehow avoid one of the worst-case scenarios we've experienced in recent months: so please, guys, put on a mask," the couple said.
Fedez and Chiara Ferragni who number over 32 million Instagram followers have been very active in the charity efforts related to the coronavirus.